Content Specialist – Rum21 (Royal Design Group)
🔥 CRDB SUMMARY 🔥 :
A hands-on, creative content role at one of the Nordic region’s top online design retailers. While salary isn’t listed, the mix of content strategy, e-commerce, CRM, and social media gives this role serious depth for someone who thrives in fast-paced digital environments. 🔥
👨💼 Employer: Royal Design Group – owner of RoyalDesign.se and Rum21, leading Nordic e-commerce platforms for design, furniture, lighting, and interiors.
💸 Salary / Compensation: Not specified.
What You’ll Do:
➡️ Lead content production for site, newsletters, and social media
➡️ Manage daily website updates and execute merchandising strategies
➡️ Analyze KPIs like CTR and conversion to optimize performance
➡️ Uphold and implement visual identity across all channels
➡️ Create personalized CRM and newsletter content based on segmentation
➡️ Track competitors and trends to stay ahead in focus markets
➡️ Collaborate on and publish social media strategies and calendars
Qualifications & Skills:
➡️ Experience in content marketing, e-commerce, or digital marketing
➡️ Skilled in CMS and basic graphic design (bonus: motion graphics)
➡️ Strong sense of brand identity, image, and tone of voice
➡️ Data-driven mindset with analytical and optimization skills
➡️ Comfortable juggling deadlines in a fast-moving environment
Key Dates:
➡️ Application deadline: May 13, 2025
➡️ Employment period: Full-time, permanent (interviews held continuously)
💬 CRDB Score: 4/5
Fairness & Compensation (3/5): Salary is not disclosed, but the scope and employer reputation suggest market-aligned conditions.
Creativity (4/5): The role blends strategic content ownership with daily production — ideal for someone who enjoys balancing brand-building with performance.
Company Health (5/5): Royal Design Group is a major player in the Nordic e-commerce scene, backed by media powerhouse Story House Egmont. Stable, ambitious, and creatively driven.